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Email Deliverability Manager

PureB2B specializes in performance-based marketing solutions that accelerate the B2B sales and marketing processes by leveraging intent among B2B decision makers. Founded in 2009, PureB2B helps marketers meet the ever-changing demands of B2B sales. With an audience of more than 30 million SMB and enterprise buyers, we provide a sophisticated range of marketing solutions:

  • Content Syndication
  • Data Solutions
  • Account-Based Marketing
  • Marketing Qualified Leads
  • Data Driven Intent Marketing Network
  • Research-Driven Content Creation
  • Marketing and Sales Pipeline Analysis

We are proud to be ranked as one of the Fastest Growing Privately Held Companies in the U.S for four years in a row.

PureB2B is looking for an experienced Email Deliverability expert to lead a large bulk email operation deliverability team sending 300 million emails a month. We’re looking for someone with demonstrated experience in deliverability strategy as it applies to MTA configuration, DNS configuration, network sizing, understanding volume thresholds based on ISP, warm up strategies, remediating blacklists, identifying spam traps, and working with ISPs to optimize sending rates.

Responsibilities

  • Oversee and lead a large bulk email operation - 250 million messages per month.
  • Introduce and implement deliverability strategies, technologies and processes to improve deliverability performance and reputation management.
  • Manage the deliverability and Compliance team's day-to-day responsibilities.
  • Monitor delivery metrics and create plans to improve inbox placement and IP and Domain reputation.
  • Manage relationships with ISPs including whitelisting and feedback loop programs, especially consumer ISP such as Gmail, AOL, Yahoo, Microsoft, etc.
  • Investigate, diagnose and remediate email deliverability issues by working with internal teams, ISPs, email blacklists and anti-spam technology providers.
  • Work closely with deliverability and engineering teams to build out deliverability tools and reports.

Qualifications

  • Prior experience leading a successful bulk email operation with a focus on deliverability. 5+ years ideal.
  • A strong knowledge of network protocols and DNS and the technical aspects of email systems and authentication – SPF, DKIM, DMARC.
  • Solid understanding of email compliant HTML, whitelisting, bounce rates and reason types, CAN-SPAM and other email regulatory compliance and SPAM filter solutions.
  • Familiarity with the Big ISPs, feedback loops and sending thresholds.
  • Data and network sizing experience.
  • Ability to interpret and troubleshoot email headers and SMTP logs as well as bounce messages and understand how to follow up.
  • Complete understanding ISP black listings and how to remediate them.
  • Candidate should be extremely technical related to DNS, SMTP, MTA configuration. Linux and Bash scripting a plus.
  • Strong analytical and problem-solving skills.
  • Strong written and oral communication skills.

PureB2B is an equal opportunity employer; M/F/D/V are encouraged to apply

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